Space for Growth
GTW Storage is a family-run Glasgow business providing safe, reliable and friendly storage solutions to businesses and individuals.
Having worked with GTW Storage for over 15 years across SEO and paid search, we knew the business inside out. As GTW continued to grow, its brand and website no longer fully reflected the friendly, trusted and established family business behind them. The brief was to refresh the brand and website, while also finding a clearer way to showcase the different units and help customers understand what each storage size actually means in real terms.
From there, we carried the new brand through to a completely redesigned website, restructuring the content and user journeys to make it easier for customers to understand their storage options, compare unit sizes and find the right solution.
Custom illustrations were created to bring more personality to the brand, alongside new photography and a hero video showcasing the people and facilities behind GTW. The refreshed identity was then rolled out across the wider business, including outdoor signage and van livery, creating a much more consistent brand both online and offline.
SEO was considered throughout the build, protecting and building on GTW’s strong organic visibility.
Working with GRA is always a pleasure, they are forward thinking and of course creative. What we particularly value are the honest conversations and the level of industry awareness, both ours and theirs. We are very much looking forward to the next projects!
